Creative Communications Contract – Telling the Spirit of 2012 story

Spirit of 2012 is looking for a partner to design and produce a final product that showcases its achievements. The format of these products can be discussed with the successful contractor. Our concept for this work is a collection of essays, photographs and stories sharing our history and reflecting on the social impact of events in the UK since London 2012. It needs to work in both digital and print. An online version could be augmented with video and audio content.

The successful contractor will:

• Work with us to craft the overarching narrative to tell the story of our work
• Work with the Spirit team to source the best content from our existing archive
• Commission and project manage the writing of essays and content from high
  profile thought leaders and partners
• Be responsible for the visuals, layout etc (drawing on our existing media library,
  but with some space to augment).

The objectives of this contract are to:

• Celebrate the work and achievements of Spirit of 2012
• Celebrate the work and achievement and our partners
• Set this work in context of London 2012 legacy, and in wider efforts to maximise the social legacy of events in the UK
• Help create a coherent narrative about what Spirit of 2012 did over the 12 years of its operation.
• Act as an overarching document / piece of content that
  (a) stands alone
  (b) inspires people to delve deeper into our archive to learn more.
• The tone of this work should be celebratory and joyful as a culmination of our achievements, but with space to be thought-provoking and reflective.
• The budget specified for this contract should including an overarching film suitable for opening our final learning conference. It could also include the production of visual and audio content (for example a series of podcasts or filmed short interviews). The contractor can draw on our existing digital library as well as any new content.

If you would like to be considered to undertake this contract please detail your approach to addressing the following areas in no more than 3,000 words (excluding tables, references and example work):

1. Your understanding of the brief.
2. Your ability to carry out the proposed work, including relevant skills and demonstrable expertise of your team.
3. A project plan with milestones, key activities and deliverables, including the specific roles of your team members, and how you will work with Spirit of 2012 and alongside the partners listed in this document.
4. A budget, including a full breakdown of your proposed fees, identifying the day rate and seniority of members of staff assigned to each role. The proposed budget should not exceed £68,000 including all expenses, travel costs and VAT.
5. A minimum of two examples of related work carried out by your team.

Please send your proposal with the subject line Submission for tender – Telling Spirit Story to: [email protected] no later than 9am Tuesday 4 February.

If you have any questions, or would like to discuss this tender invitation please email [email protected]. (Note: The Spirit office is closed between 23 December – 4 Jan)